BACKMyrna was admitted to the Beirut Bar Association in 1996 and is licensed as legal consultant by the Dubai Legal Affairs Department.
She is a counsel providing services and advice to our UAE, Middle Eastern and international client base in Arabic, English and French, most notably in the audiovisual industry and intellectual property matters.
Her expertise is focused in the areas of media, entertainment and advertising industries, copyright, trademarks and licensing, providing clients with advice in the fields of television, radio, print and electronic media, new media, entertainment, cinema and visual works, videogames, music, stage production, mobile communication and sporting events, as well as patents, trademarks, and other media and intellectual property assets.
Myrna has an extensive experience in drafting and negotiating deals and arrangements of all kind, including but not limited to: film and television industry agreements (writer agreements, director agreements, producer agreements, actors agreements, crew below-the-line agreements); license agreements (content, text, video, photo, illustration, art work, graphics, trademark, software, ring tone, footage…); acquisition, distribution and exploitation agreements of all kind of rights including option, production, adaptation, TV, radio, home video, VoD, IPTV, digital (web, mobile), ancillary and interactive rights (telephony, merchandising, on-screen sponsorship, off-screen sponsorship, endorsement, product placement, in-flight, website …); music agreements (songwriters, record label, record releases, distribution, publishing, collecting societies, synchronization license, mechanical license, public performance license…); festivals and concerts agreements; website agreements (development and maintenance, design, linking, use policy, privacy policy, e-commerce, sales representative, user generated content, assignment of rights …); social media agreements; influencers agreements; sports agreements (players, clubs, federations, retransmission, hosting, image, sponsorship …); production, co-production and executive production agreements of all kind of works including movies, formats, programs, series; agreements with all players (format owners, scriptwriters, presenters, directors, actors, crew ….); advertising agreement; media representation agreement; branding agreement; celebrity agreement; management agreement; performance agreement; tour agreement; play production agreement; designer agreement; publishing agreement; dubbing/sub-titling agreement; events agreements (event organization, event management, catering, hospitality, venue hire); beauty pageant agreements; game agreements; call services agreements.
Throughout her career Myrna has developed decades of expertise and has been providing services to a variety of clients and thereby used to represent them before several private and public parties in the fields as shown above.
She counsels and assists clients in protecting and enforcing their intellectual property rights including trademark and copyright selection, registration, use and licensing, and has amassed wide-ranging market knowledge in structuring and negotiating arrangements for clients spanning a broad array of industries.
Myrna drafted Legal comments regarding the Lebanese Copyright law and project of amendment of such law.
She attended several seminars and public debates organized by the World Intellectual Property Organization (WIPO), the Ministry of Economy and Trade, the Beirut Bar Association, IRPI, Erich Pommer Institut gGmbH and others, mainly on Copyright, Intellectual Property and Audiovisual Communication, Digital Distribution and Rights Clearance, in Lebanon and abroad (Arab countries, Europe).
Myrna is a member of “ALAI” (Association Littéraire et Artistique Internationale).